Light Me Up Lager

Hop Valley Brewing Co.’s first light lager and first 16 oz. can, colloquially known as a tallboy, was Light Me Up Lager released on July 1, 2015. To promote this product Hop Valley featured the package in point of sale displays, print advertisements, and at special events.

Can design, print advertisements, point of sale displays, and festival banners are shown here.

Completed at AHM Brands.